Archive | Ultra HD

Next-Generation TV: What’s Next?

Next-generation TV (aka ATSC 3.0) got top billing at the recently concluded U.S. National Association of Broadcasters (NAB) event and for good reason. The need for broadcasters to adopt a next-gen system—especially one that incorporates a blending of terrestrial broadcast and IP—is obvious especially since everything “television” (more and more an amorphous term) is getting […]

Is 2017 the Year of UHD?

Hopefully TV suppliers and the content community learned their lesson in the great home 3D debacle. It goes something like this: Don’t promise a transformative and improved viewing experience unless you can deliver it. So now the industry is coalescing behind Ultra High Definition (UHD) as the next-generation in-home transformative viewing experience. When the “next […]

How TV Manufacturers Can Get to an OLED Future

Recent trends on display at both the IFA 2016 electronics show in Berlin, IBC 2016 in Amsterdam,  and CEDIA Expo 2016 in Dallas showed that large-screen televisions based on organic light emitting diode (OLED) technology are in for significant revenue and unit growth as multiple vendors  enter the market. Meanwhile, new OLED production technologies are […]

UHD Blu-ray: A Nice of a Niche

As a handful of UHD Blu-ray players and pre-recorded titles make their market debuts, consumer electronics companies are devising plans for how to position this product in the face of a dramatically changed consumer video landscape. A dozen years ago when BD was the logical next-generation format to DVD, widespread PVR use wasn’t common, pay […]

How Will TV Makers Compete With VR?

At some point, VR will be a really big thing. Isn’t it big now, you ask? Not really. Sure, everyone in technology is talking about VR. But in terms of objective numbers such as hardware sales, content downloads and household penetration rates, VR isn’t anything more than anticipatory buzz at the moment. But, VR will […]

Is UHD Blu-ray The Last Gasp of Packaged Media?

It’s not exactly a secret: UHD TV sales are on the rise. Duh. According to DTC, sales of UHD sets are due to rise 142% this year, and are projected to reach 43.6 million units and 60% of the total market by 2020. What’s puzzling is why UHD TVs are selling well, considering the dearth […]

Another HEVC Rival Rears Its Head

If video codecs were presidential nominees, then it wouldn’t be too much of a stretch to characterize HEVC as the “establishment” candidate of the codec coterie. The presumptive successor to the hugely successful and widely implemented H.264, HEVC’s position as the next generation codec seemed assured when it was first solidified. But just as establishment […]

Welcome to TV’s 5th Wave

Chinese TV maker TCL, which has proclaimed itself the world’s third largest TV manufacturer (not necessarily third-largest brand, however), recently announced pre-order Amazon availability of its latest U.S.-bound, Roku-imbued not HDR/WCG entry-level UHD entries, which range in price from $600-$1,100. It’s springtime, so these new model introductions aren’t unusual in the TV world. But TCL’s […]

HEVC Products Forecast Overview

With efficiency improvements over the ubiquitous AVC/H.264 standard and higher-quality play back, HEVC/H.265 use has expanded into nearly every consumer product and video content category. Although higher-end applications, such as the viewing of UHD TV, are the most advertised uses for the HEVC standard, its use in non-UHD applications is prolific. DTC’s latest study narrates […]

TV Alliance Strains Under Competition Vs. Cooperation Conundrum

Despite staging an elaborate CES 2016 press event to show solidarity for its next generation 4K Ultra TV standard and logo program, the UHD Alliance’s (UHDA) effort is not as unified as the group’s leadership would like us to believe. The group’s announced standards and definitions for premium 4K Ultra HDTV displays has been rejected […]